Privacy Policy
At HAILO, we believe in radical transparency—not just about how we make sneakers, but about how we handle your data. This Privacy Policy explains what information we collect, why we collect it, and how we protect it.
Information We Collect
When you shop with HAILO or interact with our website, you may provide:
- Account Information: Name, email address, password
- Order Information: Shipping address, billing address, phone number
- Payment Information: Credit card details (processed securely through our payment processor)
- Communication Data: Messages you send us through email, chat, or social media
- Profile Preferences: Size preferences, style interests, newsletter subscriptions
When you visit MeetHailo.com, we automatically collect:
- Device Information: IP address, browser type, operating system, device identifiers, unique device identifier and device type, domain, browser version and language
- Usage Data: Pages viewed, time spent on site, links clicked, search queries, features used, items viewed, items added to your cart, page views, purchases, interactions with our website
- Location Data: General geographic location based on IP address (city, state, country)
- Cookies and Similar Technologies: We use cookies, pixel tags, web beacons, log files, and other tracking technologies. See our Cookie Policy below for detailed information
Information from Third Parties
We may receive information about you from:
- Social Media Platforms: If you choose to connect your social media accounts
- Payment Processors: Transaction verification and fraud prevention data
- Marketing Partners: Aggregated demographic and interest data
- Analytics Providers: Website performance and user behavior insights
Important: Third-party products and services control the information they collect and share about you. We are not responsible for third-party privacy practices. Please consult their respective privacy policies to understand how they use and disclose your information.
How We Use Your Information
To Provide Our Services
- Process and fulfill your orders
- Create and manage your account
- Send order confirmations and shipping updates
- Handle returns, exchanges, and customer support inquiries
- Communicate about your orders and account
To Improve Your Experience
- Personalize product recommendations
- Remember your preferences and settings
- Analyze how you use our website to make improvements
- Conduct research and testing to enhance our products
For Marketing and Communication
- Send promotional emails about new designs and special offers (you can opt out anytime)
- Show you relevant ads on social media and other websites
- Invite you to participate in surveys or feedback opportunities
- Share company updates and community stories
For Legal and Security Purposes
- Prevent fraud and unauthorized transactions
- Comply with legal obligations and requests from authorities
- Enforce our Terms of Service
- Protect the rights, property, and safety of HAILO and our customers
How We Share Your Information
We don't sell your personal information. Period.
We share your information only in these circumstances:
Service Providers
We work with trusted partners who help us run our business:
- Manufacturing Partners: To produce and fulfill your custom sneaker orders
- Shipping Companies: To deliver your orders (FedEx, UPS, USPS, etc.)
- Payment Processors: To securely process transactions (Stripe, PayPal, etc.)
- Marketing Platforms: To send emails and manage advertising (Mailchimp, Meta, Google, etc.)
- Analytics Services: To understand website performance (Google Analytics, etc.)
- Customer Support Tools: To provide better service
All service providers are contractually required to protect your information and use it only for the purposes we specify.
Legal Requirements
We may disclose your information if required by law or if we believe disclosure is necessary to:
- Comply with legal processes, court orders, or government requests
- Enforce our Terms of Service and other agreements
- Protect against fraud, security threats, or illegal activity
- Defend our legal rights in litigation
Business Transfers
If HAILO is acquired by or merged with another company, your information may be transferred as part of that transaction. We'll notify you before your information becomes subject to a different privacy policy.
With Your Consent
We may share your information for other purposes with your explicit permission.
User-Generated Content and Public Sharing
If you post reviews, comments, or other content on our website or social media channels, this information becomes publicly available and searchable. Your username and any information you voluntarily share in public areas will be visible to other users.
We recommend that you carefully consider what information you share publicly. Once posted, we cannot control how others may use or share that content, even if you later request removal.
Third-Party Websites and Services
Our website may contain links to third-party websites, products, or services for your convenience. These linked sites have their own privacy policies, which we strongly encourage you to review.
Important: We are not responsible for the privacy practices, content, or use of any third-party websites or services. Any information you provide to third parties is governed by their privacy policies, not ours.
Your Privacy Rights
You have control over your personal information:
Access and Portability
- Request a copy of the personal information we hold about you
- Download your data in a portable format
Correction and Updates
- Update your account information at any time
- Request corrections to inaccurate or incomplete data
Deletion
- Request deletion of your account and associated data
- Note: We may retain certain information for legal or legitimate business purposes
Marketing Preferences
- Opt out of promotional emails by clicking "unsubscribe" in any marketing email
- Adjust cookie and advertising preferences (see Cookie Policy below)
- Control social media ad targeting through platform settings
Do Not Sell My Information
We don't sell personal information. If you're a California resident, see the "California Privacy Rights" section below.
How to Exercise Your Rights
Submitting Requests:
Email us at privacy@meethailo.com or contact us through our website. We'll respond within 30 days.
Verification Process:
To protect your privacy, we must verify your identity before fulfilling requests. We will verify you through one of these methods:
- Sending a verification message to the email address associated with your account (you must have access to this email)
- Asking you to provide information that matches what we have in our records
- In some cases, requesting additional information to confirm your identity
If we cannot adequately verify your identity, we will notify you and explain why we cannot process your request.
Authorized Agents:
You may designate an authorized agent to make privacy requests on your behalf. Before we can process a request from an authorized agent, we require:
- Verification of your identity
- Proof that the authorized agent has permission to act on your behalf (signed written authorization)
- In some cases, we may require you to directly confirm the agent's authority
Appeals Process:
If we deny your privacy request, we will:
- Notify you of the denial
- Explain the reasons for our decision
- Provide instructions on how to appeal
To appeal a denied request, email us at privacy@meethailo.com with the subject line "Privacy Request Appeal" within 30 days of receiving our denial. We will respond to appeals within 30 days. If your appeal is denied, we will inform you of your right to contact your state Attorney General to submit a complaint.
Data Security
We take security seriously and use industry-standard measures to protect your information:
- Encryption: All sensitive data is encrypted in transit (SSL/TLS) and at rest
- Secure Payment Processing: We never store complete credit card numbers
- Access Controls: Limited employee access based on job requirements
- Regular Security Audits: Ongoing monitoring for vulnerabilities
- Secure Infrastructure: Hosted on protected servers with backup systems
However, no system is 100% secure. While we implement strong safeguards, we cannot guarantee absolute security.
Cookie Policy
What Are Cookies?
Cookies are small text files stored on your device that help websites function and improve your experience. We use cookies and similar technologies (pixel tags, web beacons, log files) to collect information about how you interact with our website.
Types of Cookies We Use
Essential Cookies (Required): Necessary for website functionality including shopping cart, checkout, account access, and security features. These cannot be disabled.
Performance Cookies: Help us understand how visitors use our site through analytics (Google Analytics). These collect data on page views, time on site, and user behavior patterns.
Functional Cookies: Remember your preferences including language, location, previous selections, and settings to enhance your experience.
Advertising Cookies: Enable personalized ads and measure campaign effectiveness. We use these to show you relevant ads on social media and other websites (Meta Pixel, Google Ads, TikTok Pixel).
Third-Party Cookies and Technologies
We use third-party services that may set cookies on your device:
- Google Analytics: Collects usage data to help us understand site performance and user behavior
- Google Ads: Enables targeted advertising and remarketing campaigns
- Meta (Facebook) Pixel: Tracks conversions and enables social media advertising
- Payment Processors (Stripe, PayPal): Secure transaction processing
- Email Service Providers: Track email opens and clicks for marketing campaigns
These third parties have their own privacy policies governing how they collect and use your data.
Managing Cookies
You can control cookies through your browser settings. Note that disabling certain cookies may limit website functionality. These settings are browser and device-specific, so you'll need to configure each browser and device you use.
Browser Cookie Controls:
Opt-Out of Interest-Based Advertising:
Important: Opting out of cookies or advertising does not mean you'll stop seeing ads. You'll continue to receive advertisements, but they may be less relevant to your interests.
Do Not Track Signals
Currently, we do not respond to "Do Not Track" signals transmitted by web browsers. There is no industry standard for how to respond to these signals. If you wish to limit tracking, please use the cookie management tools described above or adjust your browser's privacy settings directly.
Children's Privacy
HAILO is not intended for children under 13. We do not knowingly collect information from children under 13. If we discover we've collected information from a child under 13, we'll delete it immediately. If you believe we've collected information from a child, contact us at privacy@meethailo.com.
International Users
HAILO is based in Florida, USA. If you access our website from outside the United States, your information may be transferred to, stored, and processed in the US. By using our services, you consent to this transfer.
We comply with applicable data protection laws, including GDPR for European users and other international privacy regulations.
California Privacy Rights (CCPA)
If you're a California resident, you have additional rights:
Right to Know
You can request details about the personal information we've collected, used, disclosed, or sold in the past 12 months.
Right to Delete
You can request deletion of your personal information, subject to certain exceptions.
Right to Opt-Out
You have the right to opt out of the "sale" of personal information. We do not sell personal information for money.
However, certain data sharing for advertising purposes may be considered a "sale" under California law. You can opt out of this by:
- Clicking "Do Not Share My Personal Information" in our website footer
- Emailing privacy@meethailo.com with subject line "Do Not Sell My Information"
- Adjusting your cookie preferences in your browser settings
Authorized Agents
California residents may use an authorized agent to make privacy requests. We require:
- Written authorization signed by you
- Verification of your identity
- Verification that the agent is authorized to act on your behalf
Shine the Light
Under California's "Shine the Light" law (Civil Code § 1798.83), you can request information about personal information we've shared with third parties for their direct marketing purposes in the prior calendar year.
We do not share personal information with third parties for their direct marketing purposes.
To submit a Shine the Light request: Email privacy@meethailo.com with "California Shine the Light Request" in the subject line, include your current California address, and confirm you're a California resident.
Right to Non-Discrimination
We won't discriminate against you for exercising your privacy rights.
Shine the Light
California residents can request information about personal information shared with third parties for direct marketing purposes.
Contact for California Privacy Requests: privacy@meethailo.com
Other State Privacy Rights
Virginia Residents (VCDPA)
Virginia residents have similar rights to California residents under the Virginia Consumer Data Protection Act:
- Right to access your personal data
- Right to correct inaccurate data
- Right to delete your personal data
- Right to obtain a copy of your data
- Right to opt out of targeted advertising and sale of personal data
To exercise these rights, email privacy@meethailo.com or use our website contact form.
Colorado, Connecticut, and Utah Residents
If you reside in Colorado, Connecticut, or Utah, you have privacy rights under your state's consumer privacy laws similar to those described above. Contact us at privacy@meethailo.com to exercise your rights.
Nevada Residents
Nevada residents may opt out of the "sale" of certain personal information. Our uses of your personal information are not sales under Nevada law. If you'd like to receive notice if we engage in "sales" under Nevada law in the future, email privacy@meethailo.com with "Nevada Privacy Request" in the subject line.
European Privacy Rights (GDPR)
If you're in the European Economic Area, UK, or Switzerland, you have rights under GDPR:
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent
- Right to lodge a complaint with your supervisory authority
Legal Basis for Processing: We process your data based on:
- Contract performance: Fulfilling orders and providing services
- Legitimate interests: Improving services, fraud prevention, business operations
- Consent: Marketing communications and certain data uses
- Legal obligations: Compliance with laws and regulations
Data Controller: HAILO (Kristy Rodriguez, Founder), 11546 164th Ct N, Jupiter, FL 33478
EU Representative: Not currently appointed (we are a small business; this will be updated if required)
Data Retention
We retain your information for as long as necessary to:
- Fulfill the purposes described in this Privacy Policy
- Comply with legal obligations (tax, accounting, legal requirements)
- Resolve disputes and enforce agreements
When we no longer need your information, we securely delete or anonymize it.
Typical Retention Periods:
- Account information: Until account deletion + 30 days
- Order history: 7 years (tax and legal compliance)
- Marketing data: Until you unsubscribe + 60 days
- Analytics data: 26 months (aggregated, anonymized)
- Customer support inquiries: 3 years after resolution
Transparency and Metrics
We believe in transparency about how we handle privacy requests. While we're a small company and request volumes are currently low, we're committed to reporting our metrics as we grow.
Current Request Statistics: Available upon request at privacy@meethailo.com
As our business scales, we will publish annual transparency reports detailing:
- Number of privacy requests received (by type)
- Number of requests fulfilled
- Average response time
- Number of requests denied and reasons
Changes to This Privacy Policy
We may update this Privacy Policy as our business evolves or legal requirements change. When we make significant changes, we'll:
- Update the "Last Updated" date at the top of this page
- Notify you via email if you have an account
- Display a prominent notice on our website
We encourage you to review this Privacy Policy periodically.
Contact Us
Questions, concerns, or requests about your privacy?
Email: privacy@meethailo.com
Mail: HAILO Privacy Team, 11546 164th Ct N, Jupiter, FL 33478
Website: MeetHailo.com
We're committed to addressing your privacy concerns and will respond within 30 days.
Privacy Request Metrics: Available upon request. As we grow, we'll publish annual transparency reports.
HA!LO: Where individuality meets innovation. Be different. Be bold. Be you.